DODI PPC / Practices / Therapy and counselling

Google Ads fortherapy and counselling practices.

New clients matched to the therapist who has openings.

Run by Rodrigo Betalleluz · 160+ Google Ads projects · Top Rated Plus on Upwork

Sponsored
yourclinic.example

Matched with a therapist who suits you. Direct billing to most plans. Free 15-minute call before you commit.

Our therapistsFees and billingGet matched
✓
Appointment bookedFirst conversation · Saturday, 18:30
Illustrative ad and booking.
06:00

A day of searches
for therapy and counselling near you.

People search when it suits them. The shaded band is a typical front desk’s hours; everything outside it needs a page that can take the booking on its own.

Front desk open
00:0003:0006:0009:0012:0015:0018:0021:0024:00
06:40couples counselling vancouver evening
07:55therapist who takes my insurance
10:20perinatal therapist online
12:45trauma therapist emdr near me
17:30teen counsellor near me
19:50therapist who speaks spanish
21:40sliding scale therapy
23:20family therapy weekend sessions

5 of 8 of these searches arrive while the front desk is closed.Illustrative times and searches.

A few group practices offered a matching step or a fit guarantee. One will cover a second session with a different therapist if the first isn't right.

0of 19

of the nineteen therapy practices we reviewed carry a Google Ads tag.

offer no way to book a first session online.

Source: DODI PPC review of 19 therapy and counselling websites in the US, Canada and Europe, October 2026.

What we build
for therapy and counselling.

01 / 04

Specialty and language pages

Couples, perinatal, children and teens, trauma; and pages in the languages your clinicians speak.

yourclinic.example
Couples counselling vancouver evening
Price, reviews, first visit→
yourclinic.example
Therapist who takes my insurance
Price, reviews, first visit→
yourclinic.example
Perinatal therapist online
Price, reviews, first visit→
02 / 04

Matching

Three short questions that route a new client to the right clinician before anyone picks up the phone.

Find your therapist
What brings you here?
CouplesAnxietyGrief
When can you meet?
DaytimeEvenings
Language
EnglishSpanish
See who has openings
03 / 04

Billing answered early

Direct billing, extended benefits and any sliding-scale places, stated next to the booking button.

yourclinic.example
Therapy
Direct billingMost plans
Session, 50 min$160
Sliding-scale places2 open
Book online
04 / 04

Booking and tracking

Bookings through Jane or SimplePractice, recorded as conversions without personal details.

Google Ads · Conversions · Booked first session
0
couples counselling vancouver7
therapist evening appointments6
counselling direct billing4

Interface sketches are illustrative.

Relevant work.

“Responsive, strategic, and consistently proactive.”

Telehealth psychiatric practice, United States. Upwork review, 5.0

“Rodrigo did an excellent job with our campaigns. He was able to get far more than we could ourselves.”

Google and Bing Ads management. Upwork review, 5.0

“Very straightforward, excellent advice and very professional and hands on, he understood the solution from a strategic level.”

Google Ads consultation. Upwork review, 5.0

Questions therapy and counselling ask.

Yes. Campaigns and pages can be organised by clinician, specialty or language, so demand goes where you have capacity.

Yes. We embed booking where the platform allows it and record completed bookings as conversions.

We follow Google's healthcare policies, avoid sensitive-category remarketing and keep personal health information out of advertising platforms.

Search campaigns usually bring enquiries within the first weeks. Optimising for booked consultations needs four to eight weeks of data.TBC

A free audit
for your practice.

  • We look at your account, or at local search demand and cost if you don’t advertise yet.
  • We go through the page your ads lead to and how people book.
  • You receive the three changes we would make first, in writing, within two days.TBC
Free Google Ads audit · 30 minTBCOctober 2026
Calendly inline scheduler. Placeholder until the event link is set; times shown in the visitor's time zone.

Other practices.