DODI PPC / Practices / Dental practices
Every booked appointment, traced to the search behind it.
Run by Rodrigo Betalleluz · 160+ Google Ads projects · Top Rated Plus on Upwork
Seen the same day when possible. New patients welcome, most insurance accepted. Book online in a minute.
People search when it suits them. The shaded band is a typical front desk’s hours; everything outside it needs a page that can take the booking on its own.
5 of 8 of these searches arrive while the front desk is closed.Illustrative times and searches.
Eighteen addressed dental anxiety somewhere on the site, though rarely on the page their ads pointed to.
of the twenty dental sites we reviewed carry a Google Ads tag.
ask new patients to fill in a form and wait for a call back.
Source: DODI PPC review of 20 dental practices websites in the US, Canada and Europe, October 2026.
One page for the first visit: what it includes, what it costs or how insurance works, reviews from your patients, and a way to book on the spot.
Separate pages for implants, clear aligners and emergency care, each answering the questions that stop people booking: cost, financing, time in the chair.
Online scheduling through your existing system where possible, and call tracking for patients who prefer to phone.
Bookings and qualified calls sent back to Google Ads, so the account optimises for patients rather than for clicks.
Interface sketches are illustrative.
“Rodrigo did an excellent job with our campaigns. He was able to get far more than we could ourselves.”
Google and Bing Ads management. Upwork review, 5.0“Very straightforward, excellent advice and very professional and hands on, he understood the solution from a strategic level.”
Google Ads consultation. Upwork review, 5.0“Responsive, strategic, and consistently proactive.”
Telehealth psychiatric practice, United States. Upwork review, 5.0Usually. We have tracked bookings from LocalMed, NexHealth, Modento and CareStack, and calls through call-tracking numbers. We confirm the details on the audit call.
Yes. Dental advertising sits under Google's healthcare and medicines policies. Ads and pages are written to comply, which also keeps them from being disapproved.
Usually the first visit, plus one high-value treatment you have capacity for. The audit looks at margins, chair time and local competition before we recommend anything.
You do. The Google Ads account, the data and the landing pages stay in your name.TBC